Get the Digital Marketing Skills to Grow Any Business

Office Administrator working at her computer.
Get the skills you need to succeed in a digital marketing career with our Web & Office Administration program

31 week Certificate or 48 Week Diploma in Digital Marketing & Social Media Training Online or On Campus in BC

Digital Marketing professionals play a vital role in today’s modern business world. Whether you are starting your own business, interested in social media marketing, or looking to better your skills to grow a business, Discovery Community College’s Web & Office Administration program could be a great fit for you.

The best way to see if Discovery Community College is the right fit for you is to see it for yourself. You can tour our facilities, get all your questions answered, and meet with both trainees and instructors. Schedule a Tour Now or Get more info.

Digital Marketing

48-Week Diploma | Median Wage: $59,961

  • Expected Job Openings in BC (2022-2032): 4,500**
  • Occupations include Marketing Coordinator, Public Relations Professional
NOC - 11202

*https://www.ns.jobbank.gc.ca/marketreport/wages-occupation/296793/BC visited on May 24, 2024. Wage source for digital marketing co-ordinators in Canada with the lowest 10% earning $38,561 to the highest 10% of workers earning $115,500.

**https://www.workbc.ca/career-profiles/professional-occupations-advertising-marketing-and-public-relations visited on May 24, 2024.

Web and Office Administration Certificate Program

Total: 620 hours, 31 Weeks

Office Skills (120 hours)

  • Window Operating System (10 hours)
  • Canada Essential Skills(10 hours)
  • Common Office Features (16 hours)
  • Digital Marketing Essentials (84 hours)

Certify with Words and Numbers (240 hours)

  • Microsoft Word (54 hours)
  • Microsoft Word Certification: (28 hours)
  • Microsoft Excel (54 hours)
  • Microsoft Excel Certification: (28 hours)
  • Introduction to Business Essentials (44 hours)
  • Microsoft Planner (32 hours)

Communicate Your Stories (240 hours)

  • Microsoft PowerPoint (40 hours)
  • Microsoft PowerPoint Certification: (24 hours)
  • Microsoft Outlook (16 hours)
  • Microsoft Outlook Certification: (12 hours)
  • Business Operations Management (24 hours)
  • Microsoft Edge Browser (20 hours)
  • Social Media Marketing (104 hours)

Web and Office Administration Diploma Program

Total: 980 hours, 48 Weeks

Office Skills (120 hours)

  • Window Operating System (10 hours)
  • Canada Essential Skills(10 hours)
  • Common Office Features (16 hours)
  • Digital Marketing Essentials (84 hours)

Certify with Words and Numbers (240 hours)

  • Microsoft Word (54 hours)
  • Microsoft Word Certification: (28 hours)
  • Microsoft Excel (54 hours)
  • Microsoft Excel Certification: (28 hours)
  • Introduction to Business Essentials (44 hours)
  • Microsoft Planner (32 hours)

Communicate Your Stories (240 hours)

  • Microsoft PowerPoint (40 hours)
  • Microsoft PowerPoint Certification: (24 hours)
  • Microsoft Outlook (16 hours)
  • Microsoft Outlook Certification: (12 hours)
  • Business Operations Management (24 hours)
  • Microsoft Edge Browser (20 hours)
  • Social Media Marketing (104 hours)

Build Your Own Business (240 hours)

  • Search Engine Optimization (112 hours)
  • Start Your Own Business (128 hours)

Employability Skills and Work Experience Preparation (20 hours)
Work Experience – Practicum (100 hours)

Web & Office Certificate Program

Web & Office Certificate Curriculum Guide

As a ready-to-work graduate of this program, you will be able to analyze & interpret best practices wihin the scope of practice for web, business applications and financial application office workers in the following areas:

  • Analyze and internalize the college student manual, financial literacy, MS-Teams platform for
    learning and soft skills such as professionalism, time management and study skills
  • Describe and use the current Windows operating system, common MS-Office features, and
    Canadian essential skills
  • Using multiple design philosophies to design and revise webpages to maximize visitor traffic,
    improve search engine efficiency and maximize conversion rates while minimizing advertising
    costs.
  • Use Word, Excel, PowerPoint, Outlook, and MS-Planner to efficiently create documents,
    spreadsheets, presentations, emails, and plans that communicate ideas clearly and effectively
  • Use Word, Excel, PowerPoint, and Outlook to create documents and emails that demonstrate
    the skills required to pass the first level MOS exam in each application

Upon completion of the program, learners are prepared to work in business & administration occcupations such as administrative occupations.

Web & Office Administration Program

Web & Office Administration Curriculum Guide

As a ready-to-work graduate of this program, you will be able to:

  • Oversee the digital marketing for any businesses or brands
  • Develop social media strategies and create compelling content 
  • Understand the importance of SEO (search engine optimization) and how to improve a website content to rank better in search engines
  • Manage business administration tasks required to efficiently run business operations
  • Develop an entrepreneurial mindset to either start your own business or help grow an existing business

Upon completion of the program, learners are prepared to work in a variety of settings, including retail, non-profit, government or even start their own business.

Locations:

Class Delivery:  On campus, blended online and on campus and 100% online classes offered, along with practicum placements in your local community.

ADMISSION REQUIREMENTS

Applicants must meet these requirements prior to acceptance into the program:

• Grade 12 graduation from BC secondary school or equivalent (ABE)*, or equivalent* from another school system OR be a mature applicant (must be 19 years old on the first day of class)

• If a mature applicant, then provide proof of completion of grade 10 English from a BC secondary school or equivalent* from another school system or complete one of the following assessments:

Accuplacer
• Next generation reading minimum score 230
• Next generation writing minimum score 230

Canadian Language Benchmark Placement Test (CLB PT) within the last year
• Listening 6
• Speaking 6
• Reading 6
• Writing 6

International English Language Testing System (IELTS)

  • Academic or General test within the last two years
    • Overall band score of 5.5 with a minimum score of 5.5 in each of speaking, listening, writing, reading.

Test of English as a Foreign Language (TOEFL)
• Overall score of 46-59
• Reading 8-12
• Writing 18-20
• Speaking 16-17
• Listening 7-11

Applicants must meet with a DCC official and complete the required documents.

*Equivalent:
For detailed information about equivalencies please speak with your DCC Admissions Advisor. Entrance requirements may be met with evidence of secondary and post-secondary studies at an equivalent level, and/or with successful assessment testing.

Domestic Fees

Web & Office Certificate Domestic Fees:

Application Fee: $100.00
Tuition Fee: $10,485.58
Textbooks & Supplies: $542.14
Total: $11,155.88

Web & Office Administration Domestic Fees:

Application Fee: $100.00
Tuition Fee: $15,909.78
Textbooks & Supplies: $716.43
Total: $16,763.08

International Fees

Web & Office Certificate International Fees:

Application Fee: $150.00
Tuition Fee: $13,584.75
Textbooks & Supplies: $542.14
Total: $14,305.05

Web & Office Certificate w/Co-Op International Fees:

Application Fee: $150.00
Tuition Fee: $15,384.75
Textbooks & Supplies: $542.14
Total: $16,105.05

Web & Office Administration International Fees:

Application Fee: $150.00
Tuition Fee: $20,610.71
Textbooks & Supplies: $716.43
Total: $21,514.01

Why Upskilling is Essential in Today’s Job Market

Like many Canadians, you may be concerned about the rising cost of living and the need to find ways to increase your income potential. If you’re looking to stay ahead of the curve, training to obtain new qualifications could be a great solution.

Discovery Community College is dedicated to offering convenient, supportive, and affordable career training. With a range of funding options available, there has never been a better time to invest in upskilling.   Contact us today to learn how we can help you get ahead in today’s job market.

Becoming a Skilled Digital Marketing Professional

If you’re looking for a steady, reliable career, look no further than a career in digital marketing. At Discovery Community College, we’re proud of our history of trainee success.

During this program, you will learn:

  • Microsoft Word, Excel, PowerPoint & Outlook
  • Digital Marketing Essentials
  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Business Operations Management
  • How To Start Your Own Business
  • And more!

After completing digital marketing training, you may work in a variety of roles supporting marketing communications, social media management, content development for SEO, PR, and more in either business or non-profit organizations.

There has never been more funding for career training than there is right now. A variety of funding opportunities may be available to you, including WorkBC, Student Aid BC, and employment grants. An experienced Financial Aid Representative is available to answer any questions you may have, can assist with potential funding applications and help you discover the best options for your specific needs.

Is a Career in Digital Marketing Right for You? Take the Discovery Community College “Digital Marketing Career Training Readiness Quiz"

This fun, online quiz takes 3 minutes to complete and you’ll get a personalized report. Identify your strengths and social style plus the training and positions you’re best suited for. Get your Digital Marketing Career Readiness Score Now >>

Practical “On-The-Job” Training

As a learner in the Discovery Community College Web & Office Administration Diploma program, you’ll train hands-on during a 4-week practicum at a variety of sites in the community. Practicums are an excellent way to gain real-world experience, make important industry connections and try different aspects of the profession before you complete the program.

Successful ready-to-work graduates will enter the professional world with confidence, knowing they have both the theoretical classroom skills and the hands-on, practical experience to make a real difference in their new career. With career-focused Web & Office Administration training and dedicated support from Discovery Community College, you could be working in a new career in less than a year.

Convenient Learning Options

At Discovery Community College, you don’t have to put your life on hold to start career training. We offer accessible learning including on-campus, online and blended on-campus and online learning options.

Many of our learners are raising families and some continue to work while training. We will help you choose a schedule that works for you.

International Learners

As an international learner training at Discovery Community College, our co-op based training programs allows you to gain real-world experience in the community with a cooperative work experience placement upon completion of the program.

Over 35 Years of Success

Discovery Community College has been training learners just like you for successful careers for over 35 years. Our college is a well-respected institution, who has formed alliances with numerous community partners. We are also registered with and designated by the Private Training Institutions Branch of British Columbia, formally PPSEC, since 1996.

Is a Rewarding Future in Digital Marketing Right for You?

If you’re interested in learning more about digital marketing training and exploring whether this might be the career path for you, fill out the form on this page.

Our friendly and knowledgeable Career Advisors are also happy to answer any questions you have and can help with everything from courses, to job outlook, to helping you find ways to reduce, or even pay for, your tuition.

To speak with an Admissions Rep right away, give us a call at 1-877-315-5241.

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